Market Entry Support

U.S. Commercial Service Export Assistance Programs:

> Gold Key Matching Service 

The Gold Key Matching Service is available to U.S.-based companies to introduce U.S.-made products to potential agents, distributors, sales representatives, association and government contacts, licensing or joint venture partners, end-users and other strategic business partners in the U.S. company's targeted export market. It includes customized market and industry briefings, appointments with potential business partners, post-meeting debriefing with U.S. Commercial Service trade specialists and assistance in developing appropriate follow-up strategies, and logistics planning assistance. Several funding opportunities will be made available to eligible small businesses in the form of post-activity reimbursement. 

> International Partner Search

Similar to the Gold Key Matching Service, the International Partner Search program is designed to assist U.S. companies identifying local agents and distributors for their products. The U.S. Commercial Service will use its strong network of international contacts to interview potential foreign partners and provide the U.S. company with a list of up to five pre-qualified partners. Several funding opportunities will be made available to eligible small businesses in the form of post-activity reimbursement. 

> Initial Market Check

The Initial Market Check provides participating companies with preliminary information needed to evaluate market potential. Companies receive a written report that includes:

  • A preliminary snapshot of the market potential of the company’s product/service;
  • Feedback from local contacts, including their questions/responses and level of interest in the company’s product/service;
  • Analysis and recommendations for next steps.

Several funding opportunities will be made available to eligible small businesses in the form of post-activity reimbursement. 

> Other U.S. Commercial Service Export Assistance Programs

Other U.S. commercial service export assistance programs may be eligible for funding assistance. Please contact Mr. Chang Lu at chang.lu@ks.gov or (913) 515-8541 for details.

Search Engine Optimization Service

Several search engine optimization service funding opportunities will be made available to eligible small businesses in the form of post-activity reimbursement.

Translation of Website, Marketing Material, and Product Label

Several website, marketing material, and product label translation funding opportunities will be made available to eligible small businesses in the form of post-activity reimbursement.

Foreign Conformity Certification Assistance

Several foreign conformity certification assistance funding opportunity will be made available to an eligible small business in the form of post-activity reimbursement.

Foreign Sales Trips

Several foreign sales trips funding opportunities will be made available to eligible small businesses in the form of post-activity reimbursement. Funding can be used to offset an awardee’s qualified airfare expenses. Airfare expenses must meet the “Fly America” Guidelines. 

Design of Marketing Media

Several marketing media design funding opportunities will be made available to eligible small businesses in the form of post-activity reimbursement. Eligible marketing media includes brochures, posters, social media platforms (except website), billboards.