{"id":84280,"date":"2026-03-20T16:05:13","date_gmt":"2026-03-20T21:05:13","guid":{"rendered":"https:\/\/www.kansascommerce.gov\/?p=84280"},"modified":"2026-03-20T16:05:14","modified_gmt":"2026-03-20T21:05:14","slug":"kansas-tourism-named-destination-of-the-year-earns-national-marketing-honors","status":"publish","type":"post","link":"https:\/\/www.kansascommerce.gov\/ja\/2026\/03\/kansas-tourism-named-destination-of-the-year-earns-national-marketing-honors\/","title":{"rendered":"Kansas Tourism Named Destination of the Year, Earns National Marketing Honors"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.kansascommerce.gov\/wp-content\/uploads\/2026\/03\/2172_MMTH_KS_TOURISM_VISITOR_CAMPAIGN_2026_250922_03-ABELINE-TRAIN_TRAVIS-CARROLL_Y3A1952_2172_EDIT-1024x683.jpg\" alt=\"\" class=\"wp-image-84281\" srcset=\"https:\/\/www.kansascommerce.gov\/wp-content\/uploads\/2026\/03\/2172_MMTH_KS_TOURISM_VISITOR_CAMPAIGN_2026_250922_03-ABELINE-TRAIN_TRAVIS-CARROLL_Y3A1952_2172_EDIT-1024x683.jpg 1024w, https:\/\/www.kansascommerce.gov\/wp-content\/uploads\/2026\/03\/2172_MMTH_KS_TOURISM_VISITOR_CAMPAIGN_2026_250922_03-ABELINE-TRAIN_TRAVIS-CARROLL_Y3A1952_2172_EDIT-300x200.jpg 300w, https:\/\/www.kansascommerce.gov\/wp-content\/uploads\/2026\/03\/2172_MMTH_KS_TOURISM_VISITOR_CAMPAIGN_2026_250922_03-ABELINE-TRAIN_TRAVIS-CARROLL_Y3A1952_2172_EDIT-768x512.jpg 768w, https:\/\/www.kansascommerce.gov\/wp-content\/uploads\/2026\/03\/2172_MMTH_KS_TOURISM_VISITOR_CAMPAIGN_2026_250922_03-ABELINE-TRAIN_TRAVIS-CARROLL_Y3A1952_2172_EDIT-1536x1024.jpg 1536w, https:\/\/www.kansascommerce.gov\/wp-content\/uploads\/2026\/03\/2172_MMTH_KS_TOURISM_VISITOR_CAMPAIGN_2026_250922_03-ABELINE-TRAIN_TRAVIS-CARROLL_Y3A1952_2172_EDIT-2048x1366.jpg 2048w, https:\/\/www.kansascommerce.gov\/wp-content\/uploads\/2026\/03\/2172_MMTH_KS_TOURISM_VISITOR_CAMPAIGN_2026_250922_03-ABELINE-TRAIN_TRAVIS-CARROLL_Y3A1952_2172_EDIT-18x12.jpg 18w, https:\/\/www.kansascommerce.gov\/wp-content\/uploads\/2026\/03\/2172_MMTH_KS_TOURISM_VISITOR_CAMPAIGN_2026_250922_03-ABELINE-TRAIN_TRAVIS-CARROLL_Y3A1952_2172_EDIT-1200x800.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">The North American Travel Journalists Association (NATJA) has awarded three distinguished honors to Kansas Tourism in their annual awards competition, including the respected Destination of the Year award, underscoring the state\u2019s continued commitment to innovative and effective tourism promotion. Kansas Tourism also was named NATJA\u2019s Destination of the Year in 2023.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThis national recognition highlights the strength of Kansas Tourism\u2019s marketing efforts and the real economic impact tourism has on our state,\u201d <strong>\u30c7\u30d3\u30c3\u30c9\u30fb\u30c8\u30fc\u30e9\u30f3\u30c9\u526f\u77e5\u4e8b\u517c\u5546\u52d9\u9577\u5b98<\/strong> <strong>\u524d\u8a18<\/strong>. \u201cStrategic tourism promotion attracts new visitors, generates revenue for local businesses, supports jobs and drives economic growth in communities across Kansas. When we successfully tell the Kansas story, we are not just promoting a destination \u2013 we are strengthening our state\u2019s economy.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The awards presented to Kansas Tourism include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30c7\u30b9\u30c6\u30a3\u30cd\u30fc\u30b7\u30e7\u30f3\u30fb\u30aa\u30d6\u30fb\u30b6\u30fb\u30a4\u30e4\u30fc\u8cde<\/strong> This special honor recognizes Kansas Tourism\u2019s overall excellence in destination marketing and its strategic efforts to inspire travel to and throughout the state. The award highlights Kansas Tourism\u2019s comprehensive approach to storytelling and brand development through the collective impact of its marketing initiatives throughout the year. \u00a0\u00a0<\/li>\n\n\n\n<li><strong>Creative Marketing Campaign, Gold Award \u2013 <\/strong><em><strong>Kansas To The Stars Constellations Campaign:<\/strong><\/em> This gold-winning visitor campaign invited travelers to see Kansas in a new light, connecting the state\u2019s wide-open skies with vibrant communities and unforgettable experiences. Through compelling visuals and coordinated messaging, the campaign reinforced Kansas\u2019 To The Stars brand while encouraging exploration across all regions of the state.<\/li>\n\n\n\n<li><strong>Visitor\u2019s Guide, Silver Award \u2013 <\/strong><em><strong>2025 Kansas Official Travel Guide:<\/strong><\/em> The annual guide serves as a comprehensive resource for travelers seeking inspiration and trip-planning tools. Featuring dynamic photography, curated itineraries and in-depth highlights of attractions, dining, lodging and outdoor adventure, the 2025 edition continues to position Kansas as a destination filled with authentic and unexpected experiences.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cOur marketing is rooted in who we are as Kansans,\u201d <strong>\u30d6\u30ea\u30b8\u30c3\u30c8\u30fb\u30b8\u30e7\u30fc\u30d6\u89b3\u5149\u5c40\u9577\u306f\u6b21\u306e\u3088\u3046\u306b\u8ff0\u3079\u305f\u3002<\/strong>. \u201cWe are proud to showcase the natural beauty of our landscapes alongside the vibrant communities, world-class attractions, and small businesses that make Kansas special. Every campaign we create is grounded in authenticity. We are telling real stories about real places, and that honesty resonates with travelers seeking meaningful experiences.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to NATJA, this year\u2019s competition featured entries from travel journalists, publications and destination marketing organizations across North America. An independent panel of judges \u2013 including award-winning editors, photographers, and media professionals \u2013 selected winners based on creativity, quality and impact. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For more information about Kansas Tourism, visit their website <a href=\"https:\/\/gcc02.safelinks.protection.outlook.com\/?url=https%3A%2F%2Flinks-2.govdelivery.com%2FCL0%2Fhttps%3A%252F%252Fwww.travelks.com%252F%2F1%2F0101019d0ca2e50e-eb0203fb-7fb2-425c-81c6-a3bb403cdab2-000000%2FVUpG39QhsMVVnpMp-nqiWcFb9zMf-pBELHwIlK-xR8E%3D449&amp;data=05%7C02%7CDesirae.Copeland1%40ks.gov%7Cc1a34b4b9afa4df2a04108de86b3b94d%7Cdcae8101c92d480cbc43c6761ccccc5a%7C0%7C0%7C639096303737911977%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=hauZbLB75HZTZGl98slfNmpLovHmj8FS0OZzMj09ilw%3D&amp;reserved=0\">\u3053\u308c<\/a>. To get your free 2026 Kansas Travel Guide, click <a href=\"https:\/\/gcc02.safelinks.protection.outlook.com\/?url=https%3A%2F%2Flinks-2.govdelivery.com%2FCL0%2Fhttps%3A%252F%252Fwww.travelks.com%252Fplan-your-trip%252Ffree-travel-guide-and-map%252F%2F1%2F0101019d0ca2e50e-eb0203fb-7fb2-425c-81c6-a3bb403cdab2-000000%2FwYA1q3Z8Wd6labPGQZOSMapWtfXUjc21cHpUzkw1Apw%3D449&amp;data=05%7C02%7CDesirae.Copeland1%40ks.gov%7Cc1a34b4b9afa4df2a04108de86b3b94d%7Cdcae8101c92d480cbc43c6761ccccc5a%7C0%7C0%7C639096303737930258%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=oLtWLPrQPMj8dTojsgAc4UjWUHcg4%2BD%2BH6%2BfD2tufOQ%3D&amp;reserved=0\">\u3053\u308c<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>The North American Travel Journalists Association (NATJA) has awarded three distinguished honors to Kansas Tourism in their annual awards competition, including the respected Destination of the Year award, underscoring the state\u2019s continued commitment to innovative &#8230; <\/p>","protected":false},"author":122,"featured_media":84284,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[919,11],"tags":[],"class_list":["post-84280","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tourism","category-press-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kansas Tourism Named Destination of the Year, Earns National Marketing Honors - Kansas Department of Commerce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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